Bob Little Press and Public Relations - Echelon has been appointed to undertake a Culture Change Programme for bus drivers and inspectors employed by Belfast's transport provider,Ulsterbus


Media Centre Echelon Learning Master List PRESS INFORMATION ISSUED ON BEHALF OF: Echelon Publishing Darwin House, 236 South Ealing Road, LONDON W5 4RP tel 020 8568 1500; fax 020 8560 6612; web http://learningmatters.com London, UK: 2nd April 2008 More transport training for Echelon Learning specialist Echelon's consulting division has switched trains for buses in its latest signing to improve customer service for transport providers. The company has been appointed to undertake a Culture Change Programme for bus drivers and inspectors employed by Belfast's transport provider, Ulsterbus, in a bid to heighten recognition and loyalty for its Metro brand through an improved service offer. The programme, which is already underway with passenger and staff research, will employ actors to assist in live and recorded role playing scenarios to help meet Metro's bid for bridging a perceived communications gap between its public and crews. The methodology has been used successfully by Echelon on behalf of London & Continental Railways for the recruitment and induction of customer service personnel at London St Pancras and Ebbsfleet international stations, where mobile learning formed an innovative element of the programme. Echelon has been enjoying significant increased demand for its services from both commercial and public sectors over the past twelve months. London Overground Rail Operations (LOROL), recently appointed to the old Silverlink franchise, has commissioned a staff survey to be carried out by Echelon with a view to determining issues to be addressed in a radical transformation of service performance. Westminster City Council's planning department has recently launched an online 360 degree performance review system. This makes use of Echelon's technology and the company's heightened awareness of planning related performance issues from an ongoing five-year publishing relationship with the Royal Town Planning Institute. In the same profession, Echelon's publishing division is enabling universities and colleges participating in the government sponsored Pathway to Professions initiative to share web-based learning and costs. 'Urban Design Skills' (UDS) learning, commissioned from Echelon Learning by the Royal Town Planning Institute (RTPI), is being shared by universities and institutes, with editing handled centrally via a content management system and distribution centralised via the web. Echelon has just launched the latest addition to its Teaching Best Practice programme in 'Student Assessment', which discusses issues concerning the implementation of initial, formative and summative assessment. Developed in association with Westminster Kingsway College, London, the Edexcel-endorsed series provides interactive, intranet-based teaching and learning resources for both new lecturers to build classroom skills and for existing teachers as part of their continuous professional development (CPD). Latest users include Thames Valley University, College of North West London and West Sussex County Council. Echelon is also providing learning development services to institutes CIPS and the IIA, to educational establishments such as Ashridge Business School and Southbank University and corporate clients including such as BUPA and Vodafone. Affordable just-in-time learning can be downloaded from the company's virtual resource of 2,000 generic business and management modules at www.learningmatters.com Ends Media contact: Peter Muir Tel + 44 (0)1296 715228; Email: echelon@pmpr.co.uk Sales contact: David Hill Tel + 44 (0)20 8568 1500; Email: david@echelonl.com Editor Note: About Echelon Learning Echelon Learning is a consultancy-led publishing house that integrates electronically-delivered knowledge and learning into the development of management skills and business performance. Echelon Consulting spearheads the company's service with the development of new content in meeting clients' requirements. This is usually derived from analysing employee knowledge and learning needs captured during client learning programmes. Where appropriate, Echelon Publishing then offers this new content to a wider audience by publishing the material in generic format. This is made available in the form of easy to use 'learning nuggets' and is complimented with business development information licensed exclusively from one of the market's best-known providers, Bloomsbury. Echelon e-Learning provides the electronic systems which enable content to be published, distributed and usage tracked, and offers work-based solutions to a global audience. Now Echelon's blended learning based on a bespoke site populated with material selected to support specific courses, builds knowledge prior to the event and refreshes application when back at the desk. About Echelon Publishing Echelon technologies help organisations place solutions at people's fingertips, whether solving everyday business and work-related problems or helping gain qualifications and continued professional development. Echelon: Has a content management system enabling informational or learning material to be developed or converted into XML so that it can be published and distributed in text and/or via the web. Has a learning management system to provide ready access via the web to highly structured information, which is easily searched and retrieved, and whose usage can be tracked and learning logged. Publishes and/or reformats content for professional bodies and commercial organisations to help students and employees maintain or develop requisite skills throughout their careers. Supports people from the outset of their careers in working with professional bodies to develop and deliver the learning content required by students in preparing for examination. Frees up the knowledge and learning contained within a business so that people have ready access to these resources in helping them to solve problems or develop their careers. Works with a number of blue chip organisations and professional bodies, including: COMMERCIAL BUPA Coventry Building Society Lincoln Financial Moat House Hotels Modernisation Agency (NHS) Novartis Pharmaceuticals NHS Logistics Vodafone INSTITUTIONAL Chartered Institute of Personnel & Development Chartered Institute of Public Finance Accountants Chartered Institute of Purchasing & Supply Construction Industry Training Board Institute of Chartered Secretaries & Administrators Institute of Chartered Accountants in E & W Institute of Civil Engineers Royal Town Planning Institute

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