Media
Centre
The Fifth Business
Master
List
PRESS INFORMATION ISSUED ON BEHALF OF:
The Fifth Business
4th Floor, 71 Broadwick Street
London, W1F 9QY, United Kingdom
Tel +44 (0)20 7534 9099; Web
www.fifthbusiness.com/
28th February 2008
Alistair Morrison joins The Fifth Business
The Fifth Business, an integrated communications, learning and
digital media design company working principally in the oil and gas
industries around the world, has appointed Alistair Morrison as
managing director of its London office.
Morrison, who joined the Fifth Business from his own business
consultancy company, Strathmore Business Consulting, was previously an
operational board director at defence and space specialists Vega plc
and, later, marketing director at the specialist research and training
company, Lorien Customer Focus (LCF), part of Lorien plc.
Before joining Vega, he was managing director of learning content
producer Skillchange Systems - one of the leaders of the UK's embryonic
e-learning industry in the 1990s.
More recently, he was a non-executive director of Cobent, the
‘compliance' software vendor specialising in the manufacturing and life
sciences sectors. He was also a non-executive director of the
consultancy-led publishing house Echelon.
"I'm delighted to have joined The Fifth Business," said Morrison.
"This is a company with a great track record and a fantastic blue-chip
client base. Moreover, it has a reputation for high quality
deliverables that make a real impact with our clients.
"At a time when research is indicating that organisations are more
profitable when their employees are fully engaged with their
organisation's vision and strategy, there has never been more need for
companies such as The Fifth Business, whose core business is
communications.
"We have solid expertise and multimedia development capabilities,
enabling us to create a range of solutions, from whole internal
communications programmes and campaigns to single programmes. Among
other things, we work in the fields of major change initiatives, IT
implementations and HR communications," Morrison added.
"The potential for growth in this industry is huge," he added. "We're
currently a 14 year old company, with 120 employees, offices in five
countries - and we're poised and ready to expand our operations as our
market develops."
Morrison will be making his industry contacts and considerable
financial and marketing experience available to The Fifth Business as
it pursues a strategy of not only expanding its core business of
learning and design for the oil and gas industry worldwide but also
diversifies into servicing other learning and design-related markets,
including retail and pharmaceuticals.
end
Notes for editors
A picture of Alistair Morrison is available, on request, from Bob
Little Press & PR (tel 00 44 (0) 1727 860405; email
bob.little@boblittlepr.com)
About The Fifth Business
The Fifth Business is an integrated communications, learning and
digital media design company. For more than a decade it has been
developing a reputation for exciting, engaging and creative
communications, coaching and change initiatives focused around people.
It serves businesses, government and educational bodies in:
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Communications strategy development and rigorous implementation
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Creative digital media solutions for blended learning and
communications
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Corporate change coaching
Create, communicate; change: this is the essence of the Fifth Business.
By uniquely combining a corporate communications and learning
consultancy with a strong digital design capability, the Fifth Business
helps its customers to manage change effectively among internal and
external stakeholders.
The Fifth Business has full service offices located in Aberdeen, Dubai,
Houston, London and The Hague, as well as consultancy operations in
Cairo.
Further information from:
Alistair Morrison, The Fifth Business, +44 (0)20 7534 9099,
alistair.morrison@fifthbusiness.comBob
Little, Bob Little Press & PR, +44 (0)1727 860405,
bob.little@boblittlepr.com
