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PRESS INFORMATION ISSUED ON BEHALF OF:

Learning Light
Second Floor, Gladstone Building,
1 St James Row, Sheffield, S1 2EU
Tel +44 (0)114 223 2442; Web www.learninglight.com


25th September 2012

Learning Light helps companies capitalise on the changing demand for e-learning

Many commentators and analysts agree that, increasingly over the last few years, the training industry has been changing.


Among other things, organisations are turning to blended learning - a mixture of instructor-delivered and technology-delivered learning - to make training solutions more effective, affordable and sustainable. In particular, the growth in 'mobile technology' is increasingly prompting mobile learning materials to be added to the 'traditional' blended learning mix.

Responding to these trends, Accipio eLearning - part of Accipio Consulting, the London-based organisational development specialist - is hosting a free event to share insights on how training companies can build an e-learning market presence. The event focuses on why and how training companies need to supplement traditional face-to-face delivery methods to survive and gain competitive advantage.

The event is being held at the London Headrooms - a meeting space in Clerkenwell, London, which is officially described as 'funky' - on Thursday 11th October from 5.30pm.

Sascha Benson-Cooper, a director of Accipio Consulting, commented: "Although e-learning has been around for many years, it's not yet found mainstream acceptance - perhaps because of its cost, or because it's not been understood or even because people have been confident with more traditional forms of learning transfer.

"But the world is changing and research continues to show that blended learning is increasingly effective as a learning strategy. Moreover, we're now seeing companies putting out tenders not just for learning programmes but for sustainable learning programmes - and that suggests that they need technology-enabled learning platforms.

"While, traditionally, learning management systems (LMSs) have been expensive, their costs are continuing to fall rapidly - making them affordable and usable. These are just some of the issues that we'll be exploring at the event on 11th October."

In addition to Accipio's Andrew Hargreaves - who is revealing insights into how training companies need to adapt for the digital world - the other speaker at the event is David Patterson, who is operations director of Learning Light, the Sheffield-based organisation which focuses on promoting the use of e-learning and learning technologies.

His presentation - on 'how learning and development attitudes are changing' - will, among other things, mention the preliminary results from Learning Light's recent survey of nearly 100 learning and development professionals.

"This research forms part of the extensive research which Learning Light has been carrying out into the learning technologies markets in the UK, Europe and, indeed, China," Patterson said. "Incidentally, the Chinese market for e-learning is currently seen as a major opportunity for Western companies involved in the development and distribution of e-learning content and systems.

"At the event at the London Headrooms, I'll be outlining some of the trends that the e-learning market, both in the UK and globally - is experiencing," he explained.

"Of course, the key to success - for e-learning developers and distributors - is to respond to those trends and harness them effectively. That, too, is on the agenda for 11th October."

To book a free place at this 'insights event', please email: ask@accipioelearning.com

End

Notes for Editors

About Accipio


Accipio Consulting is based in Clerkenwell, London and is a specialist organisational development company providing services to a range of customers around the world. Its solutions range from custom e-learning to hosted learning management platforms. Its customers include private sector organisations, charities and educational institutions.

About Learning Light Ltd

Sheffield-based Learning Light is a centre of excellence in the use of e-learning and learning technologies in the workplace. Its knowledge base contains over 400 papers offering insights and advice on how to use e-learning & learning technologies.

Learning Light, which operates www.e-learningcentre.co.uk one of the leading resources on e-learning in the UK, works closely with the Universities of Leeds and Sheffield and has undertaken a Systematic Literature Review of the available papers on the effective use of e-learning in conjunction with the University of Sheffield.

Learning Light occupies a unique space in the e-learning and learning technology sector networking with:

  • Suppliers of e-learning and learning technologies to support the growth of the sector

  • Buyers seeking out learning technology solutions to improve the effectiveness of their business or organisation

  • Leading organisations worldwide who provide it with market knowledge from around the globe

It:

  • Provides unbiased and impartial advice to both suppliers and buyers

  • Hosts events and workshops that provide the platforms to impart and gain knowledge by encouraging collaboration and sharing of best practice

  • Acts as a conduit between suppliers and buyers to forge successful business partnerships

  • Provides market intelligence and benchmarking information gained from its many contacts and networking partners

  • Provides access to research materials from leading learning technology professionals

Further information from:

David Patterson/ Gill Broadhead, Learning Light, +44 (0)114 223 2442
Bob Little, Bob Little Press & PR, +44 (0)1727 860405

www.learninglight.com

 

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