Learning Light
Second Floor, Gladstone Building,
1 St James Row, Sheffield, S1 2EU
Tel +44 (0)114 223 2442; Web www.learninglight.com
20th December 2010
Record sales already for Learning Light's research report on the
corporate e-learning market
Within a month of publishing its third report in four years on the
state of the e-learning sector in the UK the rest of Europe,
Learning Light has reported that an unprecedented - and record -
number has been sold.
The report - 'The UK e-learning market 2010', produced by Learning
Light, an organisation which focuses on promoting the use of
e-learning and learning technologies - informed discussion at the
European e-learning Summit, held in Sheffield in November.
"Naturally, we're delighted that the report seems to be meeting a
keen need for information about the corporate e-learning sector, not
just in the UK but across Europe," said Learning Light's operations
director, David Patterson. "And, of course, at just £499, the report
is extremely competitively priced compared with other - often less
focused - pieces of market research.
"Our belief that this sector is a significant but often overlooked
part of the learning and development market seems to be being borne
out by the high level of interest that our report is arousing," he
continued. "Interest in the report is coming not just from academic
and research bodies but also from e-learning producers and buyers -
both of e-learning content and systems."
Much enhanced compared with Learning Light's previous 2007 and 2009
e-learning market reports, the 2010 version concludes that the UK
remains the largest but not the fastest growing European market for
e-learning and suggests that in the next 12 months, the UK market
will grow by no more that 4.76% on the 2009 figure.
Many commentators believe that key to the report's value is the
ability to now compare 'like for like' analyses of the corporate
e-learning market of 2007, 2009 and 2010.
The 2010 report reveals that, at most, the UK e-learning industry is
currently turning over some £472 million a year. Moreover, it
reveals that last year's predicted UK market growth - of up to 8% -
was achieved despite the general economic downturn.
Learning Light's analysis of the market indicates that, while France
will enjoy considerable growth (7.64% on a market size of £375m), as
will Germany (7.75% on £242m), the e-learning markets in most
Scandinavian countries will grow faster, albeit from a lower base.
The fastest growing e-learning markets are identified as those in
Eastern Europe - notably Slovakia - which will be driven by
government and EU funded projects.
Copies of Learning Light's latest report on the e-learning market
can be obtained from the Learning Light and E-learning Centre
websites, price £499. A brief summary of the report is available for
download, free, from
http://www.e-learningcentre.co.uk/
End
Notes for Editors
About the Learning Light Report
This report began as a simple attempt to update the report written
by John Helmer, on behalf of Learning Light, in 2007 on the size and
value of the UK e-learning industry. The 2009 Report updated this by
interviewing a number of leading players (vendors) in the industry
to ask their view of the market and by further seeking to quantify
the market size. This series of semi-structured interviews was
continued for the 2010 report.
About Learning Light Ltd
Sheffield-based Learning Light is a centre of excellence in the use
of e-learning and learning technologies in the workplace. Its
knowledge base contains over 400 papers offering insights and advice
on how to use e-learning & learning technologies.
Learning Light, which operates www.e-learningcentre.co.uk one of the
leading resources on e-learning in the UK, works closely with the
Universities of Leeds and Sheffield and has undertaken a Systematic
Literature Review of the available papers on the effective use of
e-learning in conjunction with the University of Sheffield.
Learning Light occupies a unique space in the e-learning and
learning technology sector networking with:
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Suppliers of e-learning and learning technologies to support the
growth of the sector
-
Buyers
seeking out learning technology solutions to improve the
effectiveness of their business or organisation
-
Leading organisations worldwide who provide it with market knowledge
from around the globe
It:
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Provides unbiased and impartial advice to both suppliers and
buyers
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Hosts events and workshops that provide the platforms to impart
and gain knowledge by encouraging collaboration and sharing of
best practice
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Acts as a conduit between suppliers and buyers to forge
successful business partnerships
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Provides market intelligence and benchmarking information gained
from its many contacts and networking partners
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Provides access to research materials from leading learning
technology professionals
Further information from:
David Patterson/ Gill Broadhead, Learning Light, +44 (0)114 223 2442
Bob Little, Bob Little Press & PR, +44 (0)1727 860405
www.learninglight.com
