Learning Light adds ej4 videos to its E-learning Centre
Learning Light, which provides advice and help to organisations
using e-learning and learning technologies to improve their business
performance, has further enlarged The E-Learning Centre website by
including a wide range of performance support materials from ej4.
The ‘ej4 performance enhancement solution’, designed to increase the
intellectual value of human capital by instructing repeatable skills
and knowledge that increase ‘close ratios’ for sales people, improve
performance and modify behaviours. According to Learning Light
director, David Patterson, these learning and performance support
materials are used by the sector skills council EU Skills, major
corporations such as Rio Tinto, Pfizer, Merck, Dr Pepper Snapple and
Pepsi and innovative accountancy practice, Knowles Warwick.
“In making these videos available via the E-Learning Centre,
Learning Light is able to bring to a wider audience what is proven
to work well for corporate America,” he said.
The ej4 videos focus on performance improvement techniques and
skills. In particular, they deal with improving sales and customer
service skills but there are also videos covering leadership and
management activities.
The video content is cloud-based so it’s accessible anywhere via a
range of devices. Course administrators will find that the content
can be managed via ej4’s online campus or on an existing learning
management system (LMS).
“The idea behind these content-rich, high quality videos is that you
can train your team in record time at an affordable cost, using an
approach that is proven to work and maximise success - ultimately
adding value to your company's bottom line,” David Patterson said.
“Each ej4 video uses green screen technology to let the presenters
interact with their content – a technique used by TV weather
forecasters. This increases the impact of that content on the
learners and it’s been shown to maximise its learning
effectiveness.”
The E-learning Centre is an information resource about e-learning
and learning technologies for business education, not-for-profit or
the public sector. In addition to the information and resources
freely available on the site are a number of
e-learning materials.
These are gathered under the heading of ‘courses’ and produced by
acknowledged leaders in technology-delivered corporate learning.
End
About ej4, LLC
Simply stated, ej4 is performance improvement that works. As one of
the largest e-learning and performance improvement consultant
services organizations in the USA, ej4's performance enhancement
solutions include off-the-shelf e-learning, custom e-learning, book
summaries, webinar services, consulting and an innovative social
learning platform. ej4 was chosen by eLearning! Magazine readers as
their choice for ‘best sales training’ in 2012. ej4 was founded in
2003, with offices in St. Louis, MO, and Overland Park, KS.
About Learning Light Ltd
Sheffield-based Learning Light, founded, in 2005, provides advice
and help to organisations using e-learning and learning technologies
to improve their business performance. It’s one of the few
organisations in Europe that publishes regular research on the
e-learning market – notably publishing in-depth reports on the UK
and European e-learning markets, encompassing market size, growth
projections and technology trends.
Learning Light’s research has been used widely by Governments to
inform economic policy; by universities and education
establishments; by journalists; by investors evaluating new
opportunities and by other research organisations.
Learning Light provides support for clients at all stages of an
e-learning project and also offers ready-developed e-learning
courses in a variety of topics, as well as a range of courses for
the engineering, manufacturing, waste management and recycling
sectors. It is a WAMITAB Approved Centre to deliver qualifications.
Further information from:
David Patterson/ Gill Broadhead, Learning Light, +44 (0)114 223 2442
Bob Little, Bob Little Press & PR, +44 (0)1727 860405