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Media
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Master
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PRESS INFORMATION ISSUED ON BEHALF OF:
Tata Interactive Systems
18 Grosvenor Place, LONDON, SW1X 7HS
tel 020 7235 8281; fax 020 7235 8727; web: www.tatainteractive.com
12th February 2007
Pioneering partnership announced - enables better educational
technology product development
Tata Interactive Systems (TIS) has formed a strategic alliance with
Words & Numbers (W&N), an award winning, US based premier content
developer to educational publishers.
The partnership emerges from successful collaborations over a
period of time that clearly established the benefits of making the
combined expertise available to clients. The two companies take immense
pride in announcing a formal alliance today.
TIS is a leading e-learning development company that works closely with
educational publishers in the K-12 arena, providing a range of services
in educational technology. It has multiple offices in the United States
and also a worldwide presence.
Words & Numbers provides editorial and content management services to
educational publishers and has a comprehensive grasp of the US school
market. The in-house expertise at Words & Numbers is found in the
departments of Reading/Language Arts, Social Studies, Science,
Mathematics, Allied Health, World Languages, ESL/ELL, and Multimedia.
The partnership of TIS and W&N brings together two award-winning
companies with strong reputations in their respective areas. Their
complementary capabilities enable each company to offer more than each
can do alone.
Commenting on the alliance, the CEO of Words & Numbers, Glenn Evans,
said: "We are excited about the partnership opportunity with Tata
Interactive Systems. This partnership offers best-in-class content and
technology solutions to our clients."
The CEO of Tata Interactive Systems, Sanjaya Sharma, said: "As clients
in the US marketplace become more informed and educated about the
benefits of offshore development, they also perceive a gap in the
ability of non-US companies to write for the US marketplace. This
partnership works perfectly to ensure that the clients get the benefits
of offshore pricing without having to make any compromise in the
quality of content or writing."
Chetan Mahajan, Vice President of
Education at TIS, said: "As we work more closely with publishers, we
increasingly realise that, in order to write for the US marketplace, it
is important to have a team that truly understands the nuances of the
audience - the culture and the language itself. We believe this
partnership brings more value to our clients and it enables our clients
to have much more confidence in the content solutions that we build.
"Words & Numbers’ proven expertise and outstanding reputation in the
marketplace make them an invaluable partner to us," Mahajan added. "We
have been working as partners for some time now and, in each instance
where we worked together, the clients loved the power of the team.
"Both TIS and W&N expect this partnership to lead to more business, and
even happier clients going forward."
End
Notes for editors
About Words & Numbers (W&N)
Words & Numbers, a respected, award-winning content developer for K-12
educational publishers, was founded in 2000 to serve the growing need
for collaborative editorial services. Words & Numbers assists clients
with Content/Concept Development, Writing, Editing, Translation and
Adaptation, and Project Management. The company develops for four
primary markets: Basal, Supplemental, Assessment, and New Media, and
has expertise in the disciplines of Reading/Language Arts, Mathematics,
Science, Social Studies, World Languages, ESL/ELL, Allied Health,
Multimedia, PreK-12, and College/Adult. Clients include virtually every
major U.S. educational publisher.
Words & Numbers is a privately-held corporation that employs a hundred
people at its headquarters in Baltimore, Maryland, in the United
States.
About Tata Interactive Systems (TIS)
Tata Interactive Systems (TIS) is a global pioneer in e-learning, with
more than 15 years of experience in designing and developing innovative
and cutting-edge e-learning solutions. TIS is a part of the $18 billion
Tata Group - one of the largest and most trusted business conglomerates
in India.
TIS employs a global team of over 900 multi-disciplinary specialists -
a unique mix of project managers, software engineers, instructional
designers, content developers, visual designers and animators. Its
service bouquet includes Simulations, Systems Training, New Hire
Training, Business Processes and Skills Training, Regulatory and
Compliance Training, Sales and Customer Service Training, Adaptive
Assessments, Story-based Learning Objects, M-Learning and EPSS. TIS
also has a K12 math practice and a K12 content practice, as well as
having substantial experience in developing learning content and tools
across keystages and subject areas.
Powered by creative talent, sound processes and technological
excellence, TIS has developed e-learning solutions for more than 300
clients - including 50 Fortune 500 companies - across the US, the UK,
Australia, Mainland Europe, Japan, UAE and India. Its client roster
includes leading corporations, renowned educational institutions and
government bodies such as American Airlines, British Airways, Citibank,
Colgate-Palmolive, ExxonMobil, GE, GlaxoSmithKline, HP, McGraw-Hill,
ntl, Orange, Pearson Education, Qantas, Qwest, Royal Mail, Swiss Re,
UNICEF, University of Phoenix, University of Maryland and Vodafone,
along with Hodder, Oxford University Press, Granada Learning, Nelson
Thornes, Research Machines PLC, Compass Learning, Florida Virtual
School, Harcourt, Prentice Hall and, in the government sector, BECTA,
UFI and DODEA.
Apart from holding ISO 9001 certification, TIS is the only e-learning organisation in the world to be assessed at Level 5 in both the SEI-CMM and P-CMM frameworks. TIS’s quest for excellence is reflected in numerous prestigious industry awards, including a Silver - Brandon Hall Excellence in Learning Award 2005 and 2004, APEX 2005 Award of Excellence, BETT 2004 Best Product Award, and 2 Business World-NID Design Excellence awards.
For more information log on to www.tatainteractive.com
About the Tata Group
The Tata Group, established in 1904 by the great visionary Jamsetji Tata, is one of
Indias largest and most trusted business houses. The group pioneered the industrial revolution in India by founding, among other things, the first steel plant, power plant and chain of luxury hotels.
The Group employs more than 330,000 people in 91 companies across diversified industry sectors including steel, automobiles, cement, telecom and IT. Generating revenues to the tune of £7bn per year
2.6 per cent of Indias total GDP it is recognised as a leader in several industry segments such as such as steel, power, software exports and chemicals. It is also the parent company to Tata Consultancy Services
(TCS), Asias largest software producer.
Further information from:
Alan Samuel, Tata Interactive Systems, 020 7905 0156, www.tatainteractive.com
Bob Little, Bob Little Press & PR, 01727 860405,
www.boblittlepr.com
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